Cephtactics

Cephtactics are a unique partnership providing training courses in head and neck healthcare, genetics, cybernetics and psychology amongst others with an interest in pioneering cooperation.

Overview

Cephtactics provide post-graduate training courses in a variety of medical fields, and had separate websites driving lead generation for each specialism. They required a central landing page, to bring all their branches together and act as a portal to each individual specialist site.
We Delivered:

– Bespoke Design
– WordPress Development
– Interactive Effects
– On-Site SEO
– Web Hosting

  • Sector: Property
  • Audience: Landlords that own rental property in the London Area
  • Location: London, United Kingdom

The Scope

  • Logo Creation
  • Brand Identity
  • Custom WordPress Build
  • Bespoke Design
  • Custom Development of a job listings platform
  • Cloudflare Hosting
  • Search Engine Optimisation

The Team Members Involved

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Operations Director

Georgia Brown

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Technical Director

Tyler Hounsome

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Senior Marketing Manager

Zach Fry

Senior Web Designer

Peter Niesc

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Full Stack Developer

Toby Stimpson

+56%
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+200%
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+3SECS
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Modern, Fluid Design

CLEAN & INTERACTIVE

Making use of blues & greens often associated with the medical profession, the design team at CreativeWeb chose a very clean, white-space based layout for the Cephtactics landing page. We wanted it to look modern & high-end, while maintaining a professional feel to avoid being overbearing on the user.

Use of SVG animation & subtle details like images breaking out of bounds add to the crisp feel of the site and keep the user engaged.

Primary Font

Secondary Font

Primary Colours

#3CDAA6
#FFFFFF
#F3F4F4

Secondary Colour

#000000
#585B5D

A Considered Process

SIMPLIFIED UI / UX

 

Because the page needed to act as a central ‘hub’ to direct users to the right Cephtactics sub-site, it was important that there was a clear path for the user to follow.

We laid the page out in a way to make this process very straightforward, with different sections for each branch and links at both the top & bottom of the page inviting the user to read more about the branch they choose.

We also provided a contact form at the end of the page for general enquiries unrelated to any specific Cephtactics sub-site.

Delivered Results

Cephtactics are very happy with their new central landing page, and have seen an increased in lead generation to their sub-sites as a result.

The WordPress CMS makes it very easy for them to update & manage their content and imagery, and add new branches should they need to expand the site in the future.

I WANT A WEBSITE LIKE THIS ONE!